AWS-NAIC Investor Connection Program

NAIC and AWS have joined forces to strengthen the ecosystem of Underrepresented Founders and Venture Capital Investors. This exciting initiative will include curated opportunities for diverse founders to engage with diverse-led venture capital firms within NAIC’s membership and beyond.

Next Session – 

September 27, 2023


11:00 am ET

Diane Tarshis – Founder and Principal, Startup Distillery

The Program

The Investor Connection program is designed to create space for shared insights and valuable connections within a community of diverse leaders in entrepreneurship and venture capital.

How it Works

Step 1

Underrepresented Founders and Venture Capital Investors click here to register for the next AWS NAIC Investor Connection session. Registration is open until September 15 for our next session which will be held on September 27.

Step 2


Attend the one-hour virtual session, co-hosted by NAIC and AWS to bring founders and investors together featuring dynamic and relevant discussion topics.

Step 3


Through a curated matching process, founders and investors will participate in small group or 1-1 sessions meant to foster connections and increase exposure for underrepresented founders.

Next Session

Our next Investor Connection session will be held on September 27, 2023 at 11am ET

Pitch to Win: Top 5 Pitch Mistakes to Avoid

Is your pitch compelling enough to hook investors? Join Diane Tarshis, strategic startup consultant and founder of Startup Distillery, to learn the top 5 mistakes that founders make when pitching investors, and how to avoid them like a pro. Diane has spent 20-plus years helping entrepreneurs from all walks of life build businesses that grow and get funded. During this session, Diane will review and evaluate 2 live pitches presented by pre-selected participating founders and share ways to avoid costly mistakes when developing a pitch. 

Diane Tarshis is Founder and Principal of Startup Distillery — a global consultancy where she provides 1:1 startup consulting and business planning that gives first-time founders the clarity and guidance they need to fast-track success. Put simply, she’s like the expert that gets founders ready to go on Shark Tank, so they don’t waste valuable time (and money) guessing and pivoting.

Since graduating from the Wharton School and leaving the frenzy of Wall Street behind, Diane has spent 20-plus years helping entrepreneurs from all walks of life build businesses that fast-track profitability and get funded. (In fact, all of her clients who have sought funding have secured it.) 

Diane has advised founders in industries ranging from clean energy to life sciences, retail to consumer products, entertainment, food & beverage, tech of all kinds… and distilleries, of course. Some of her clients have become leaders in their industry, others have made multimillion-dollar exits, while still others have created a life that gives them flexibility and financial freedom.

But one thing they’ve all had in common is this: They refused to leave their success up to trial and error.

NAIC Member Investors Include

Impressionism Capital